For all small business owners...
Ready to Build a Profitable, Financially Confident Business?

For all small business owners...
Ready to Build a Profitable, Financially Confident Business?

60 Days to Financial Freedom: Build a Profitable, Stress-Free Business You Love


You've got the hustle, the heart, and the vision. Now, let's give your financial know-how a power-up! No more late-night budget battles, cash flow confusion, or second-guessing your pricing. It's time to ditch the overwhelm and become the financial guru your business needs.

SIGN ME UP JEN!

60 Days to Financial Freedom: Build a Profitable, Stress-Free Business You Love


You've got the hustle, the heart, and the vision. Now, let's give your financial know-how a power-up! No more late-night budget battles, cash flow confusion, or second-guessing your pricing. It's time to ditch the overwhelm and become the financial guru your business needs.

SIGN ME UP JEN!

Are you a small business owner who feels like you're constantly treading water?

 

You're a pro at what you do, and you've built something amazing. But let's be honest—you didn't start your business because you loved crunching numbers and calculating profit margins.

In the early days, you could get by with a bit of fly by the seat of your pants. But now your business is growing, you find yourself more overwhelmed than before.

 

Are you a small business owner who feels like you're constantly treading water?


You're a pro at what you do, and you've built something amazing. But let's be honest—you didn't start your business because you loved crunching numbers and calculating profit margins.

In the early days, you could get by with a bit of fly by the seat of your pants. But now that your business is growing, and you find yourself more overwhelmed than before.

 

 It's time for a change. 

 

Are you working harder than you need to, constantly second-guessing your decisions, and struggling with inconsistent pay from your business?

Do you find yourself:

  • Working long hours but seeing little financial reward?
  • Stressed about inconsistent income and cash flow problems?
  • Second-guessing your pricing, expenses, and financial decisions?
  • Unsure how to track your profit margins or calculate your break-even point?
  • Overwhelmed by the financial side of running your business?


If you're nodding along, you're not alone. Many small business owners struggle with these same challenges. But it doesn't have to be this way.

 It's time for a change. 

 

Are you working harder than you need to, constantly second-guessing your decisions, and struggling with inconsistent pay from your business?

Do you find yourself:

  • Working long hours but seeing little financial reward?
  • Stressed about inconsistent income and cash flow problems?
  • Second-guessing your pricing, expenses, and financial decisions?
  • Unsure how to track your profit margins or calculate your break-even point?
  • Overwhelmed by the financial side of running your business?


If you're nodding along, you're not alone. Many small business owners struggle with these same challenges. But it doesn't have to be this way.

Does This Sound Familiar?

The "Keeping Up" Struggle:

Feeling overwhelmed is an understatement. You crave a clear path forward, a plan that actually works, and a sense of order in the financial chaos.

The "Paycheck" Predicament:

You're putting everyone else first – clients, bills, maybe even your dog – while your own financial needs get pushed aside. It's time to start paying yourself what you're truly worth.

The "Guessing Game" of Pricing:

Setting prices feels like throwing darts blindfolded. You're not sure what your profit margins are, what you can afford, or how to grow strategically. It's time to ditch the guesswork and create a pricing strategy that actually pays off.

Imagine a different reality:

 

Predictable profits:

No more sleepless nights worrying about finances.

 

Consistent cash flow:

Always having the funds you need, when you need them.

 

A life beyond your business:

Time for family, hobbies, and the freedom to enjoy your success.

 

Confidently managing your finances:

Knowing exactly where your money is going and how to make it work harder for you.

 

 

Enjoying a steady stream of income:

Enjoy a healthy cash flow, so you can finally stop worrying about making ends meet.

 

Setting strategic prices:

Prices that maximise your profit margins and attract the right customers.

 

Making informed financial decisions:

Based on solid data, not guesswork.

 

Growing your business sustainably:

Without the financial setbacks that can derail your progress.

 
 

If this sounds like a dream, it's time to wake up. Your "Pathways to Profit" is here, and it's designed for small business owners just like you.

Imagine a different reality:

 

Predictable profits:

No more sleepless nights worrying about finances.

 

Consistent cash flow:

Always having the funds you need, when you need them.

 

A life beyond your business:

Time for family, hobbies, and the freedom to enjoy your success.

 

Confidently managing your finances,

knowing exactly where your money is going and how to make it work harder for you.

 

 

Enjoying a steady stream of income

and a healthy cash flow, so you can finally stop worrying about making ends meet.

 

Setting strategic prices

that maximise your profit margins and attract the right customers.

 

Making informed financial decisions

based on solid data, not guesswork.

 

Growing your business sustainably,

without the financial setbacks that can derail your progress.

 
 

If this sounds like a dream, it's time to wake up. Your "Pathways to Profit" is here, and it's designed for small business owners just like you.

Get the Financial Clarity and Know-How:

  • Clear financial vision: Learn to set KPIs that truly matter and track your progress towards your goals.
  • Increased income strategies: Discover proven tactics to boost revenue without burning out.
  • Expense control mastery: Take charge of your spending and maximise your profit margins.
  • Avatar clarity: Understand your ideal customer inside and out, so you can target your marketing and watch your sales soar.
  • Build a Profitable Business: Transform your struggling small business into a well-oiled money-making machine.
  • Take Control of Your Finances: Confidently manage your cash flow, expenses and investments.
  • Create a Life Beyond Your Business: Gain the freedom to enjoy your hard-earned success without sacrificing your personal life.

Don't let another year go by feeling stuck and overwhelmed. Take the first step towards transforming your business today!

SIGN ME UP JEN!

Here’s the thing….

 

Building a profitable business doesn’t have to be time-consuming and you don’t need a LOT of hours a week - but you do need a solid growth strategy, a business plan that you can stick to and the systems and structure to help you take action.

For small business owners, profit and freedom are two sides of the same coin. Profit isn't just about having impressive revenue numbers; it's about generating sustainable income that fuels growth, covers expenses, and provides personal financial security. It's about removing the anxiety of barely breaking even and replacing it with the confidence to invest in your business's future.

When profit is consistently flowing, freedom follows. It means having the flexibility to choose how you allocate resources, whether it’s upgrading equipment, expanding your team, or simply taking time off to recharge.

It means having the financial breathing room to weather unexpected storms without fear.

It's about building a business that serves your life, not dictates it.

Here’s the thing….

 

Building a profitable business doesn’t have to be time-consuming and you don’t need a LOT of hours a week - but you do need a solid growth strategy, a business plan that you can stick to and the systems and structure to help you take action.

For small business owners, profit and freedom are two sides of the same coin. Profit isn't just about having impressive revenue numbers; it's about generating sustainable income that fuels growth, covers expenses, and provides personal financial security. It's about removing the anxiety of barely breaking even and replacing it with the confidence to invest in your business's future.

When profit is consistently flowing, freedom follows. It means having the flexibility to choose how you allocate resources, whether it’s upgrading equipment, expanding your team, or simply taking time off to recharge.

It means having the financial breathing room to weather unexpected storms without fear.

It's about building a business that serves your life, not dictates it.

Jen Richardson Has Been Featured In:

Hi I’m Jen

I’m an accountant, a financial advisor, a mortgage broker and a financial literacy coach. And a mum to 3 grown boys and 2 fur babies.

I’m your money girl!

I’m also the founder of a financial services practice that I started from the front bedroom of my home when those 3 boys were babies. This juggling of being a mum and all that entails as well as starting a business, taught me that you don’t need a lot of time to grow and build a profitable business.

I have taught so many of my clients over the years how to do what I did – grow your business without the overwhelm and without the stress that can sometimes come from running a business.

Fast forward to now and I have created an online business where I teach what I have been sharing with my clients for all these years, because it is not about how much time you have, it’s about how you use the time that you do have.

One of the things that all my successful clients have is they set targets and they take intentional action to reach those goals.

While I can't create extra hours in your day (sorry!), I can offer you the strategies, structures, and systems that will help free up your time and ensure your focus is precisely where it needs to be for your business to flourish.

If you are ready to take control of your business, build a life that gives you freedom of choice, I’m excited to introduce you to the latest way you can work with me...

Introducing my Pathways to Profit training course.

SIGN ME UP JEN!

Here’s why you can’t afford to ignore your Business

30% of small businesses report making a loss while another 30% say they are only just breaking even

Cash flow is a major problem for small businesses, with many struggling to manage their finances effectively

Many small business owners lack financial training leading to costly mistakes and missed growth opportunities

Only about 60% of small businesses survive their first 3 years of operations

Many small business owners want to grow but lack the know-how and resources

Here’s what you can expect

 

 

  • Ditch the Generic Plans: Your business deserves a financial strategy that's as unique as you are. We'll help you create a custom plan that you'll actually enjoy following.
  • Say Goodbye to Financial Guesswork: Take the stress out of financial decision-making with proven tools and strategies.
  • Confidence is Contagious: Watch your financial confidence skyrocket and inspire others with your newfound financial savvy..

 

Here’s what you can expect

  • Ditch the Generic Plans: Your business deserves a financial strategy that's as unique as you are. We'll help you create a custom plan that you'll actually enjoy following.
  • Say Goodbye to Financial Guesswork: Take the stress out of financial decision-making with proven tools and strategies.
  • Confidence is Contagious: Watch your financial confidence skyrocket and inspire others with your newfound financial savvy..

 

Pay in full

$1,560 AUD

1 payment

I’m in Jen

Payment Plan

$580 AUD

3 payments

I’m in Jen

While this is the first time that I have run this type of group training, it’s not the first time I have helped small business owners focus on their business and take action in their businesses: It’s what I do in my financial services business every day.

"A massive thanks to Jenny for putting all of this super-important financial info into words that make good, plain sense! Her approach is really a breath of fresh air"

- Helen

Let me guess

 

You've got down to this point of the page and you're probably thinking: "This sounds fantastic, but how can I be sure this is exactly what MY business needs?!"

 

This should help…..

First up, this IS the perfect fit for you, even if:

✔️ You can't make it to the live calls
That's no problem at all. Wearing all the hats in your business can be a real pain in the butt, so the calls are recorded for you work through the replays in your own time.

✔️ You're a small business owner who feels lost in a sea of financial jargon. Don't worry, you're not alone. Many entrepreneurs feel overwhelmed by the complex language and concepts of accounting. This course is your lifeline, translating financial jargon into plain English and empowering you to understand your numbers and make informed decisions.

✔️ You're constantly stressed about cash flow, expenses, or taxes: The weight of financial uncertainty can be crushing. We'll help you develop a clear financial picture, create a budget that works, and streamline your processes, so you can breathe easier and focus on what you love.

✔️ You want to make informed financial decisions but don't know where to start: Overwhelmed by options and unsure of the right path? We'll break down complex financial concepts into simple terms, giving you the knowledge and confidence to make decisions that propel your business forward.

✔️ You dream of a profitable business that supports your lifestyle, not consumes it: Your business should work for you, not the other way around. This course will help you align your financial goals with your personal aspirations, creating a business that not only thrives but also allows you to live the life you want.

✔️ You're ready to take control of your financial future and achieve the success you deserve: Your financial success is within reach. Take the first step towards a brighter future by joining a community of like-minded entrepreneurs who are ready to master their finances and achieve their goals.

On the other hand, Pathways to Profit isn’t the right fit for you if:

❌ You're looking for a get-rich-quick scheme: This course focuses on sustainable, long-term financial strategies, not overnight miracles.

❌ You're not willing to invest time and effort: Financial success requires dedication and consistent action. If you're not ready to put in the work, this course isn't for you.

❌ You're expecting a one-size-fits-all solution: Every business is unique. This course provides the tools and knowledge, but you'll need to tailor them to your specific situation.

❌ You're comfortable with the status quo: If you're happy with your current financial situation and don't see a need for improvement, this course might not be for you.

❌ You're seeking advanced accounting or tax advice: This course provides foundational knowledge, but if you need in-depth, specialised financial guidance, it's best to consult a professional for one on one advice.

❌ You're afraid to face your financial reality: This course requires honesty and a willingness to confront challenges. If you're not ready to face your financial situation head-on, it might be better to wait.

This isn't just another financial course – it's a personalised journey tailored to your unique business. I'll guide you through aligning your financial goals with your vision, crafting a specific action plan to achieve those goals, and equipping you with the strategies and tools to overcome any obstacles standing in your way to profitability.


Find yourself nodding along to any of these? Great. You can go ahead and save your spot.

SIGN ME UP JEN

READY TO JOIN?


Your success is important to me. That's why I'm offering a 14-day money-back guarantee. If you feel "Pathways to Profit" isn't the right fit for you within the first two weeks, just send me an email, and I'll gladly refund your purchase price in full. No hard feelings!

SIGN ME UP JEN

FAQs

Join the Pathways to Profit course today and take control of your business finances. Your future self will thank you!


Your success is important to me. That's why I'm offering a 14-day money-back guarantee.
If you feel "Pathways to Profit" isn't the right fit for you within the first two weeks, just send me an email, and I'll gladly refund your purchase price in full. No hard feelings!